I am Hang Huynh (Lucie), a Brand Strategy Consultant and Founder & Director of Zouer Agency, with over 10 years of experience in brand management, social media strategy, and integrated marketing.
Throughout my career, I have partnered with diverse brands—ranging from startups to established enterprises—to build, position, and elevate their brand presence in competitive markets. My expertise lies in strategic brand development, crafting compelling narratives, and translating them into cohesive campaigns that resonate across both traditional and digital channels.
At Zouer Agency, I lead a team dedicated to helping clients define their brand DNA, connect with the right audiences, and drive measurable growth through data-driven creative strategies. From social media management to full-scale brand activation, I ensure every initiative aligns with the brand’s vision and delivers tangible business results.
Core Expertise
• Brand strategy development & positioning.
• Social media strategy & content direction.
• Integrated marketing & campaign planning.
• Creative concept development & execution.
• Brand performance tracking & optimization.
• Leadership & cross-functional team management.
Passionate about turning ideas into impactful brand experiences, I believe every brand has a unique story—and my role is to make sure it’s told in a way that inspires, engages, and converts.